On the afternoon of April 22, Gaogong LED hosted the “2013 China Good Product Tour Exhibition and Merchants Conference” hosted by Gaogong LED's “Lighting Channel” and ended the Changsha Station. Due to the eagerness for LED good products and good brands, the conference attracted more than 80 merchants from various channels such as circulation, retail and engineering to attend the meeting on time.

During the period, Zhu Hu, Deputy General Manager of Zhuhai Broadcasting Lighting Marketing, Tan Jian, General Manager of Laiwei Optoelectronics, Zou Hui, Manager of New Terri Lighting Development Department, Xiao Zhiyong, Deputy Director of Sales, BYD Industrial Co., Ltd., and Zou Zhengwang, General Manager of Changsha Candle Lighting In-depth discussion on enterprise and business advantages, brand strategy, business tactics, lighting design and other aspects. Finally, He Wenbin, director of high-tech LED marketing, analyzed the situation of the LED industry with accurate data. The participants expressed that the quality of the forum was quite high, and the cost performance and marketing strategy of the company were close to the market and benefited a lot.

Zhang Hu, deputy general manager of Zhuhai Weibo Lighting Marketing, said that he is single-minded, dedicated and professional. The company has been exploring the LED surface light source and has not been distracted by other higher-margin projects. LED new brands, small brands, and weak brands mostly adopt strong competitive products to follow the pricing strategy. As a result, there are only nine out of ten that can only live in entanglement. Brands that can really be able to come later must dare to price and set high prices, which is a little higher than the first brand. Of course, we must find a valid explanation from the product quality or concept.

In a short period of time, we will focus on the marketing of this product, and carry out a series of creative, purposeful and systematic marketing activities for this single product, and each product marketing strategy will be implemented in an orderly manner. .

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