Now everyone is talking about wearable devices. In addition to the new devices that big manufacturers may release, many low-cost device manufacturers in China are also planning to enter this field. But how big is the size of this market? According to the latest research report released by market research firm Canalys, shipments of smart wristband devices will exceed 8 million units this year, and shipments are expected to triple again next year, reaching 23 million units; The shipment volume of this emerging market will increase to 45 million units. The smart wristband devices referred to in Canalys' research report include smart watches from Samsung Electronics, Sony, Pebble and other manufacturers, but those that have an external wristband but cannot run applications. For comparison, Apple sold 51 million iPhones in the fourth quarter of last year. Canalys analyst Daniel Matte said: "We expect Apple to push the smart wristband market forward." Matt's forecast data has some assumptions, including Apple and Google will release smart this year. Wristband devices, and Samsung will also release follow-up products for the Galaxy Gear smartwatch this year. Matt said that in addition to the new equipment that big manufacturers are likely to release, many low-cost equipment manufacturers in China are also planning to enter this field, which will further accelerate the growth of the market. Huawei said this week that it plans to release a wristband-like device at the Mobile World Congress (MWC) in Barcelona later this month. ZTE plans to release a smart watch in the second quarter. At the CES show held in January this year, wearable devices were also one of the most obvious hot spots. This year's show will showcase a wide range of wearable devices that cover the entire body. Compared with the previous research report released in July, Canalys is more optimistic about the development prospects of wearable devices in the latest research report. However, Canalys pointed out that the current market is a little different from the one at the time, so it changed the name of this market from the "smart watch market" at that time to the "smart wristband market." In the last research report, Canalys expects global smartwatch shipments to exceed 5 million units in 2014. Although Canalys expects this market to grow rapidly in the next few years, it is still very small compared to the smartphone market. According to market research firm IDC, the total global smartphone shipments last year was about 1 billion. Most consumers believe that there is no urgent need to buy another type of smart device that can be worn on the wrist. Matt said he expects the big manufacturers to release wearable devices that will focus on providing consumers with the ability to track the health of their users. The consumerization of healthcare will be the main driving force behind the rapid development of wearable devices.
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August 15, 2020