Festoon bulbs are usually be used as interior lights, trunk light, glove compartment lights and license plate lights. There are many different types of interior bulb. Interior lights for indoor lighting are usually installed in the center of the car interior. It's better to light up the car interior evenly. The trunk light is a humanized device. When the lid is opened, a light is automatically lit in the luggage compartment to make it easy to pick up. Glove compartment lights is usually be installed in front of the front passenger side small storage space. Licence plate bulb illuminate sign on a vehicle that shows its registration number. License plate lamp is at night or when the sky is dark and wide light open together to light the lamp, according to the relevant provisions of the licence, all vehicles when driving at night, must be open after the car license plate lamp.
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How to get rid of the difficulties has become an urgent matter for all lighting companies. In the context of channel diversification, e-commerce and its derivatives O2O have become the topic of discussion among LED bosses. In the industry, LED companies such as Chau Minghanyuan and Laiwei Optoelectronics have taken the lead in opening the O2O model.
Before the advent of O2O, traditional e-commerce companies relied on the network to complete the purchase and use of products. They have been criticized by users for lack of consumer experience. O2O combines the two functions of online consumption and offline service to form a complete consumer experience.
The core of the O2O model is to bring online consumers to the real store – online payment of offline goods, services, and then to the line to enjoy the service. By discounting information, services, etc., the offline store's messages are pushed to Internet users, thereby converting them into their own offline customers.
Domestic O2O professional research and service organization - Liu Tuzhen, CEO of Pinto.com, explained to the high-tech LED reporter the inevitability of O2O in the modern business system.
Founded in October 2012, Pintu is an O2O professional research and service organization. For businesses rooted in offline, O2O is a tool for them, and it is a business philosophy. The vision of Pinto.com is for entrepreneurs who are interested in O2O and those who want to use O2O to enhance their business performance.
In addition to the product platform, the product team also organizes various offline activities, creating opportunities for entrepreneurs to communicate, entrepreneurs and investors, and entrepreneurs and businesses.
Liu Wanzhen believes that with the expansion of the Internet, its group has penetrated into all walks of life, and the so-called users are where we want to do business. O2O is equivalent to a commercial node, providing an opportunity for offline merchants and enterprises to develop online user resources.
O2O is a balance point and lubricant for e-commerce channels and offline channels. With the O2O model, the offline channel does not necessarily need to undergo the transformation pain under the impact of e-commerce. On the contrary, the two can also achieve benefit sharing.
However, the construction of O2O is not a one-off process. How to successfully operate O2O is the key to each LED enterprise. Otherwise, if the high-profile O2O model fails to bring about a de facto performance increase, the crisis effect caused by it will further expand with the Internet.
Some LED companies have expressed such concerns to reporters. They believe that if O2O can not bring benefits to themselves and offline channels, it may cause these channels to be counter-water.
Liu Wanyu explained that O2O is difficult to change the sales model of any traditional industry, but in the face of the current trend, O2O is indeed a way out when the traditional industry is in a market dilemma. The key is that LED companies need to clarify the development direction and construction strategy of the O2O model, so that their brands can better and more quickly catch the O2O ship.
The "LED Lighting E-Commerce and Supply Chain Integration Summit" hosted by Gaogong LED will provide a detailed analysis of how the lighting industry will integrate into the O2O business circle. The summit will be held on February 23 at the Shangri-La Hotel, Pazhou, Guangzhou. CEO Liu Wanwei will analyze the business opportunities under the transformation of the traditional e-commerce platform O2O model. 
[High-tech LED reporter / Li Jingyu] In recent years, the LED boom in the lighting industry is still in continuous fermentation, attracting more and more LED companies to join the industry. The High-Tech LED Industry Research Institute (GLII) expects that the number of domestic LED companies will reach a peak this year, and the growth rate is much higher than the expansion of market capacity, which makes the LED industry into a market dilemma of “wolf and less meatâ€.
August 16, 2020