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Wearable devices often lose user interest after a few months, eventually being stored away in drawers. However, the new chip aims to enhance interconnect performance and introduce innovative applications, ensuring that future wearable products are more appealing to users. Market research highlights a mixed landscape: while some analysts see great potential in the wearable market, others point out existing challenges. According to the Wall Street Journal, the U.S. wearable device market is expected to reach 111.1 million units this year, up by nearly 40 million since 2015. Yet, many users who purchase wearables rarely buy new ones, unlike mainstream electronics. A report found that 35% of U.S. consumers use wearables for about six months, and nearly half of those who bought fitness trackers stop using them within a short time.
For users focused on health and fitness, pedometers and sleep monitors initially attract attention, but interest wanes when users no longer prioritize their physical condition. For manufacturers, the key lies in developing must-have applications that go beyond fleeting curiosity. This mirrors the early MP3 player era, where initial models faced issues like slow music loading and limited storage, leading to low adoption. It wasn’t until Apple’s iPod introduced better storage and iTunes that MP3 players became mainstream. Today, MP3 players have been largely integrated into smartphones.
Currently, smart bracelets are among the most successful wearable products, offering features like motion tracking and sleep monitoring. Smartwatches also provide phone-like functionality, including text messaging and notifications, with built-in apps accounting for almost half of the market. Most wearables connect to smartphones via Bluetooth, allowing data analysis and cloud uploads. As smartwatches gain more power and wearables become smarter, the lines between these devices are blurring.
Companies like Fitbit are enhancing user engagement through features like heart rate monitoring and breathing rhythm adjustments. These innovations not only improve user experience but also show how wearables are evolving, much like MP3 players did in the 90s. The integration of advanced chips with powerful processors, efficient wireless connectivity, and sophisticated algorithms is driving this transformation.
The Bluetooth Technology Alliance, merging with the Nokia Wibree Alliance in 2007, played a crucial role in shaping wireless connectivity for wearables. Their development of BLE (Bluetooth Low Energy) allowed for ultra-low-power communication, making it ideal for battery-powered devices. Apple, Android, and Microsoft soon supported BLE, enabling developers to build more seamless experiences.
Early BLE chips required separate microprocessors, but Nordic Semiconductor’s nRF51 series changed this by integrating an ARM Cortex-M0 processor with wireless capabilities. This simplified design and reduced complexity. Later, the nRF52 series further improved performance while cutting power consumption by half, extending battery life significantly.
Today, companies like Cypress, Dialog, NXP, and STM offer highly integrated BLE SoCs, enabling wearables to handle complex tasks. These chips support multiple sensors, advanced algorithms, and seamless smartphone connectivity. For instance, Vinaya’s ZENTA device uses BLE to track various biometrics and provide lifestyle insights, showcasing the growing capabilities of wearables.
Beyond consumer use, wearables are expanding into specialized fields. Honeywell and TI have developed wearable systems for firefighters, monitoring vital signs and transmitting data to cloud servers. This demonstrates the versatility and potential of wearable technology.
In summary, the future of wearables depends on continuous integration of features, from health tracking to productivity tools. While challenges remain, the evolution of BLE SoCs ensures that wearables will continue to grow in capability and relevance. As more innovations emerge, the line between wearables and other consumer electronics will blur even further, making wearables an essential part of daily life.
**About the Author:**
Lynnette Reese is a technical engineer at Mouser Electronics, holding a bachelor's degree in electrical engineering from Louisiana State University. With 15 years of experience in embedded hardware and software, she has worked with major semiconductor companies such as Texas Instruments, Freescale, and Cypress. Her career began as an application engineer at Johnson Controls.
September 15, 2025