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The guests included Howard Wolfman, founder and chairman of Lumispec Consulting, and Nie Pengxiang, president of LTL's testing and testing, Pan Yurong, director of global market development of Shenzhen Zhongming Semiconductor Lighting Co., Ltd., Edward J. Schmidt, president of MCR, and Beat Kreuter, general manager of NMKO Shanghai operations. Dunndee Jones, Asia Quality Manager, International Purchasing Company Dixons Retail PLC in Hong Kong DSG (Asia) International Procurement Co., Ltd., Zhang Hong, Director of Semiconductor Lighting Technology, NOPIS National Optoelectronics Center, and senior representative from UL.
Before discussing US policy subsidies, American MCR President Edward J. Schmidt talked about how the US electricity market works, and then starts to share energy policies in detail. First of all, he made recommendations to manufacturers outside the United States. First stop and think about how to focus on doing it. The LED lighting market in the United States is very complicated and constantly changing. In addition to the huge and complicated system, it is mainly to focus on doing well. One thing, the next thing may be different markets and policies.
In order to cut into the US market, everyone wants to get government subsidies, but before we can understand the US market, we must first understand the US energy policy and energy conservation policy. The most important thing is that the energy policies of the 50 US states are It's totally different.
Edward said that first of all, I understand the power plants in the United States. Most of the power plants in the United States are invested by energy companies. In principle, which state is governed by which state's laws, it is also bound by the US power plants because selling electricity in the United States will be subject to Multi-party restraint, so we must communicate with different departments or agencies, how to send electricity out. Next, the end user, including several parts: 1. Building a house, you need to get some certification. 2. Energy conservation policy, energy company's energy conservation policy. 3. What regulations are to be followed in the new building. It seems that these are not related to LED lights. In fact, LED lights are closely related to these, so American associations and organizations involved in related fields will have constraints on you.
The US national law restricts the restrictions on the product outside the house. The main thing is that the products you use must meet the certification standards in the relevant fields. US LED related certification, including the US Energy Star, DLC, Lighting Facts.
There are two markets for energy conservation in the United States. One is policy-led and the other is civilian. At present, the American people know more about ENERGY STAR, and many people will look for this sign when they buy something. DLC has a great influence on us. Since the launch of the first DLC certification in December 2010, the number of product approvals has reached 200, and the current number of approvals has reached 4,000, indicating that DLC is becoming more and more popular. The Canadian government now also relies on DLC certification. In addition, Lighting Facts are all related to subsidies for energy conservation policies.
He said that in the United States, they want to get subsidies from the state policy to do the market. More is, the states themselves implement energy-saving subsidies. Of course, most of the US has ENERGY STAR subsidies, and a few of them have subsidies. Not the same, in general, all states in the United States will have energy-saving subsidies.
Some states in the United States are obligatory to implement energy subsidy policies. Of course, this is to choose from cost, technical reliability, and product safety. In addition, there is no unified policy in the United States. Each state is different. This is through the US Energy Commission, how much money each state has, and how much money each state takes to account for electricity. All states add up to about $4 billion as a US energy conservation subsidy policy.
In order to get the money of the US energy company, the first requirement of UL is the basic requirement, the performance of the second product should meet the standard, and for the energy company, he will evaluate when using the product, the most important thing is to save money. Energy companies are talking about the conditions in each state from the perspective of saving and saving money. If you can prove that LED products save money and energy, then it will do.
Of course, each state has its own regulations and has its own assessment agency. They will assess how much energy this energy-saving product can give them, and how much wattage and efficiency the LEDs have compared with traditional lighting. And what is the price of your product in the market, as long as the ultimate energy company feels that you can bring him a return, he will decide to give you money.
Finally, Edward said that if you want to get the money from the energy company, then you have to stop, you have to know how to do it, what is their regulation? What policies are in each state and so on? These are all things that everyone has to consider. 
Recently, the "2012 Quality In Light-Overseas Strategy Summit Forum" co-sponsored by Shanghai Incentive Testing Technology Service Co., Ltd. and Gaogong LED was held in Guangzhou Poly World Trade Center in conjunction with the 2012 Gaogong LED Exhibition. This forum brings together domestic and foreign elites in the LED industry to discuss foreign market management strategies, as well as explanations and strategies for relevant certification standards in various countries.
December 04, 2019